Modules for Key Account Management KAM

This module covers the essentials of key account management (KAM), focusing on the responsibilities of key account managers and the six vital skills needed for success. It discusses the benefits of KAM, the management process, and four key elements essential for understanding KAM.

Participants will learn methods for implementing KAM, including customer analysis and business development, as well as how to create key account profiles, assemble teams, and develop action plans.

Purchase now to enhance your KAM knowledge and enrich your professional journey!